Archives For transformational storytelling

Today’s article is part two of “Why You Need to Use Transformational Storytelling

I decided I was going to figure this whole story structure thing out.

Back in college I had a professor who always emphasized using stories for teaching. He taught us how to use the inductive method instead of the deductive method.

A few years ago this same professor gave a presentation about the differences between oral and literate cultures. I found all this fascinating and started to incorporate it into what I do.

The Difference Between Inductive and Deductive Methods of Communication

difference-between-inductive-and-deductive-communication

Image source flickr user: _hlian | cc

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There is one ancient secret that screenwriters, novelists, and top business authors use to captivate their audiences. Virtually all cultures in history used it, too. Yet this secret is largely lost today.

transformational-storytelling-campfire

Photo source flickr user: Avi Schwab | cc

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